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Website chat

An AI chatbot for your website that answers from your content.

Add an AI assistant to your existing website. Answer from your content, collect contact details, and hand the conversation to a person when it needs one.

An AI website chatbot is an assistant on your site that answers visitors’ questions in real time from your own content. InsertChat’s website chatbot answers from your pages, documents, and FAQs, collects contact details, helps with appointments when enabled, and passes the chat to your team in a shared inbox when a person should reply.

InsertChat / Inbox · WebsiteOpen full demo

Make it feel like your business

Customize the assistant’s name, logo, colors, and responses to fit your brand.

Use the content you already have

Connect website pages, upload documents, add FAQs, and include product information.

Keep a human within reach

Your team can join the conversation with the visitor’s questions and context already in view.

Add an AI chatbot to your website

01

Add your content

Crawl your website or sitemap, upload PDFs, Word files, and spreadsheets, and write questions and answers.

02

Make it match your brand

Set the assistant’s name, logo, colors, and tone.

03

Install and test

Use the WordPress plugin or paste the install code on Shopify, Wix, Webflow, or WooCommerce, then test common questions.

How do I add an AI chatbot to my website?

Create an assistant, add your knowledge, then install it: use the WordPress plugin, or paste the installation code from its website settings into Shopify, Wix, Webflow, WooCommerce, or any site builder that accepts custom code. Test the answers before publishing.

What can visitors do in the chat?

Ask questions, attach files, send voice messages, book an appointment when you connect a calendar, and ask for a person. Conversations that need your team are marked needs-you in the shared inbox, with the visitor’s questions already there.

Can the same assistant answer calls and texts?

Yes. The assistant on your website can also answer phone calls, SMS, email, and WhatsApp from the same knowledge, and every conversation lands in one shared inbox with the customer’s contact record and lead source.

How does the chatbot avoid wrong answers?

It answers from the knowledge you add and follows your instructions. Test common questions, fill gaps in your sources, and set handoff rules so the assistant brings in a person instead of guessing when it is unsure or a visitor asks for someone.

How much does a website chatbot cost?

Paid plans start at $98 per month and include monthly credits. Credit use depends on the selected model, conversation length, knowledge processing, and tools, so credits are not a fixed number of messages. See pricing for plan allowances.

Connect the rest of your front desk

Knowledge & answers

Bring your website, documents, FAQs, videos, and product information into one knowledge base. Test answers and fill information gaps before connecting it to customers.

Explore Knowledge & answers

Contacts

Keep customer details, conversation history, notes, and preferences together. Your team can pick up where the last conversation left off.

Explore Contacts

Shared inbox

Bring website chat, calls, email, SMS, and WhatsApp into one workspace. See the conversation, the customer, and what needs your attention.

Explore Shared inbox

Website chat: common questions

Setup, capabilities, and team control

No. Use the installation code generated in your assistant’s website settings to add it to your existing site. InsertChat also provides a Shopify storefront installation guide in the app.

Yes. Add website pages, documents, FAQs, product information, and other supported sources to its knowledge. Check processing status and test the answers before sharing the assistant with visitors.

Customize the assistant’s name, logo, colors, and tone. Your team can take over in the shared inbox with the visitor’s conversation available. Domain and workspace branding options depend on your plan.

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Build your AI front desk.

Start with the questions you answer every day.

Add your business information, test the answers, and connect your first customer channel.