AI assistant
Answer every website visitor
Answer questions from your business information and guide visitors to the next step.
AI answers for website & phone
The easiest way to answer every customer
Say goodbye to missed calls and unanswered chats. Meet InsertChat — the branded AI assistant that answers your website visitors and phone callers from your own business information, captures leads, books appointments, and hands the tricky ones to your team.
- 5 min
- to set up
- 58
- languages
- 24/7
- always on
- Your brand
- start to finish
YourBrand Assistant
Do you ship to Canada, and how long does it take?
Yes — we ship to Canada in 3 to 5 business days. Want me to start your order?
Assistant is typing
Trusted by businesses like
Start with the job
One AI front desk. Two channels.
Use an AI Website Assistant, an AI Receptionist, or both from the same account.
AI receptionist
Answer every incoming call
Answer callers, capture what they need, and transfer them when a person should take over.
One brain across both channels
Configure the business once.
One knowledge base, one calendar, one CRM, one inbox, and one outcome view serve website and phone. Customers get consistent answers; your team keeps one operating layer.
- Business information
- Services and FAQs
- Appointment rules
- Calendar availability
- CRM data
- Escalation rules
- Shared inbox
- Outcome analytics
Try it live
Hear an AI dental receptionist in action.
Call our demo dental office and talk with an InsertChat AI receptionist. Try asking about office hours, accepted insurance, or booking an appointment.
Call the dental office+1 (442) 259-9771US number · Carrier rates may apply
Five minutes from website to first answer
Paste it. Test it. Go live.
Use the business information you already publish. No scripts to write, no code to install before you can hear or see it work.
- 1
Paste your website
InsertChat reads your services, products, hours, policies, FAQs, and brand.
Add your website - 2
Test real questions
Chat with your AI assistant or call your AI receptionist before customers use it.
Ready to test - 3
Go live
Publish the assistant on your website or connect your phone number when you are ready.
Website or phone
Verified customer reviews
What customers say after going live.
Small businesses use InsertChat to answer routine questions, help customers after hours, and get up and running quickly.
5.0 rating on G2 Read reviews Fewer repeat questions
Maya R.
Ecommerce Director
B2C apparel brand
“Our shoppers ask the same sizing and shipping questions all day. The agent answers those in our brand voice, and our team only jumps in when someone actually needs a person.”
Answers after hours
Nina A.
Studio Owner
B2C fitness studio
“Parents message us at night about classes, pricing, and makeups. InsertChat handles the simple stuff right away, so my front desk is not waking up to a pile of repeats.”
Live in one afternoon
Leah T.
Founder
B2C skincare shop
“We connected our product guides and return policy, then put the agent on the store. It started giving clean answers the same afternoon, which is usually not how software setup goes.”
See what customers get
Answers first. Features second.
Start with a working AI assistant or AI receptionist. Add lead capture, human handoff, reports, integrations, and branding when your business needs them.
Text agents
It answers like someone who knows your business.
Visitors ask. It answers in seconds using your business information, with tables, pictures, forms, and buttons right in the chat.
- Answers in seconds, day and night
- Shows tables, charts, and buttons
- Understands pictures and files
- Looks and sounds like your brand
Which plan is best for a small bakery?
Pro fits you best. Here is the quick math:
Pro$98/mo
Growth$198/mo
Best pick: Pro
Compare plansSee pricesTalk to a human
Smart follow-upsReads pictures & documentsAdjustable thinking depthSource citationsFile uploadsAnswer quality modesYour colors & avatarPassword-protected
Voice and phone
It picks up the phone, too.
Get a real phone number. The AI answers every call, day or night. Want to talk yourself? Jump into the call live.
- A real phone number of your own
- The AI answers and speaks naturally
- Jump into any live call
- Talk to the widget by voice
+1 (415) 555-0132Live call02:41
Caller
Hi, are you open on Sunday?
AI
We are open Sunday, 10am to 4pm. Want me to book you a table?
Take over call
Real phone numbersAI answers every callJump in liveVoice in the widgetPush-to-talkPick the voiceCall analytics
Trained on your stuff
It learns from everything you already have.
Point it at your website, files, and videos. It reads them all and answers from what you actually said — with links to prove it.
- Web pages, PDFs, docs, and product lists
- YouTube videos and help articles
- Re-reads your pages when they change
- Answers in 58 languages
What it learned from
Returns policy Read
Shipping FAQ Read
Product catalog Read
Setup video Read
Answer
Returns are free within 30 days. Here is the policy.
From your Returns page
Websites & sitemapsPDFs & documentsYouTube videosProduct catalogsCloud storageText notes & Q&AAuto re-check weeklyOnly your sourcesUp to 50,000 sources
It gets things done
It does not just talk. It takes action.
Book meetings, save leads, take payments, and check orders — right inside the chat. Over 25 tools built in.
- Book meetings and save leads
- Take Stripe payments in the chat
- Check orders in Shopify and WooCommerce
- Fill forms and open tickets
Can I book a call and pay the deposit now?
Meeting booked
Fri, 2:00 PM
Deposit
$49.00
Web searchRead web pagesLead captureEmail transcriptsTicketsHuman handoffCharts & diagramsMemory
Shared inbox and handoff
When it is tricky, your team steps in.
The AI writes the reply. Your team sends it, edits it, or takes over the chat. Gmail and Outlook connect in one click.
- One inbox for chat, email, and voice
- The AI drafts every reply for your team
- Take over any chat, hand it back anytime
- Syncs with Gmail and Outlook
My order has not arrived yet.
AI drafted this reply
So sorry about that! It ships tomorrow. Want a refund or a reship?
SendEdit Take over
Sara took over
Hi, this is Sara — I have upgraded you to express shipping, free.
Web, email, WhatsApp & phoneAI reply draftsTake over anytimeGmail & OutlookSaved repliesTeam notesAuto-escalationAssignments & prioritiesKeyboard shortcutsDesktop alerts
Insights and reports
See what your customers keep asking.
See what people ask, how they feel, and what they bought. Get a clean report in your inbox every month.
- Every chat sorted by feeling and topic
- Spot what customers cannot find
- Track sales and happy customers
- A PDF report emailed to you monthly
This week
HappyPricing questionBought
Top topics
Shipping42%
Pricing28%
Returns18%
Monthly report
1,284 chats · 92% CSAT
Always on the record Credit log Activity log Conversation log
12 dashboardsMood & topic for every chatMonthly PDF by emailTeam leaderboardSatisfaction scoresCredit & activity logsFull history
Connects to your tools
It works with what you already use.
Send leads through a verified built-in, marketplace, Zapier, webhook, or API connection path—and see the setup limits before you connect it.
- Zapier and published automation paths
- WhatsApp and website widget
- REST API, webhooks, and MCP
- Shopify, Wix, Webflow, and more
Your assistant
connection path shown
connection path shownNew leadZapierGoogle Sheet Sent
ZapierWhatsAppShopifyWixWebflowWordPressWooCommerceGoogle Tag ManagerREST APIWebhooksMCPChrome extension
Put it anywhere
On your site, or its own page.
Add a chat bubble, drop it inside a page, or share a link. It looks like your brand everywhere.
- A bubble in the corner
- Inside any page
- Its own full page
- A link you can share
Bubble
In your page
Full page
Share linkchat.yourbrand.com
Chat bubbleInline embedFull-page chatShare linksTeaser messagesAuto-open rulesGreat on phonesCopy-paste install
Plans for small businesses
Start with one assistant. Add more as you grow.
Choose a plan based on how many assistants, sources, conversations, and team members your business needs.
Built for website and phone assistants
Launch without a rebuild
Upgrade when you need more
Pro
$98/mo
One branded assistant with copyright removal included.
- 3 assistants
- 1,000 approved sources
- 3 workspace seats
- 5,000 credits per month
- Weekly insights
- Pages, docs, videos, and FAQs
Popular
Growth
$198/mo
Team delivery with 20 assistants, custom domain, branded email, and data exports.
- 20 assistants
- 5,000 approved sources
- 5 workspace seats
- 10,000 credits per month
- Weekly insights
- Pages, docs, videos, and FAQs
Scale
$498/mo
Scale direct or reseller deployments with API, webhooks, cloud sync, all-time analytics, and priority support.
- 50 assistants
- 25,000 approved sources
- 10 workspace seats
- 25,000 credits per month
- Weekly insights
- Pages, docs, videos, and FAQs
Enterprise
Handling high call or conversation volume?
Use the same InsertChat front desk with custom capacity, SLA options, procurement support, dedicated support, and implementation planning.
Partners
Manage InsertChat for clients.
Deliver website assistants and receptionists with client accounts, white-labeling, reusable setup, centralized management, and partner controls.
Safety
Your data stays your data.
SOC 2 Type II examined. GDPR and CCPA aligned. HIPAA-ready. We never train AI on your data — and we never share it.
Common questions
Your questions, answered.
Tap any question about the product, pricing, security, or setup to see a straight answer.
InsertChat
Answers about InsertChat
Hi! Tap any question below and I'll answer it for you.
0 of 6 questions explored Instant answers
AI front desk questions
What is InsertChat?
InsertChat is an AI front desk for website and phone. Businesses use an AI website assistant, an AI receptionist, or both to answer customer questions, book appointments, capture leads, and hand conversations to their team.
Can I use the website assistant, receptionist, or both?
Yes. Every paid plan includes both channels. Start with the channel your customers use most, then activate the second without rebuilding your knowledge or workflows.
How fast can I test it?
Paste your website URL to create the first preview. Review the imported sources and test questions before publishing or activating a phone number.
Can InsertChat book appointments?
Yes. Connect an available calendar workflow so the website assistant or receptionist can check availability, collect booking details, and confirm the next step.
Can a person take over?
Yes. Website conversations can move into Live Inbox, and receptionist calls can follow the configured transfer or fallback path with the conversation context preserved.
How long is the trial?
The self-serve trial lasts seven days and lets you test the front-desk workflow before choosing a paid plan.
Your AI assistant can be working in five minutes.
Choose website or phone, paste your website, test real customer questions, and go live under your brand.
7-day free trial