The white-label AI platform that protects your margin
Run every client assistant under your own brand on one flat plan. Five clients at $300/mo on a $198/mo Agency plan is $1,300+ of monthly margin before usage — and your clients only ever see your brand.
7-day free trial · No card required
The old way vs. the InsertChat way
Start by fixing the bottleneck that keeps slowing agencies & implementers down: most platforms charge ~$99/mo extra just to remove their logo — and gate real white-label behind enterprise.
Without InsertChat
- Visitors guess keywords and menu paths
- Useful owned content stays buried
- Teams lack direct content-gap signals
- Generic chat tools do not match the brand
- Most platforms charge ~$99/mo extra just to remove their logo — and gate real white-label behind Enterprise
- Per-client platform fees and metered add-ons erase agency margin
- Client branding, domains, and reporting need to be packaged cleanly
- One-off custom builds create maintenance work after launch
With InsertChat
- A branded assistant trained on owned content
- Natural-language discovery on the website
- Lead capture and handoff when intent is clear
- Analytics for top questions and content gaps
- Full white-label: your logo, your colors, your domain, emails from your domain
- 20 client assistants on one flat $198 Agency plan — extra agents at $10/agent
- Charge clients your price. InsertChat never takes a cut of your retainers
- Per-client agents, sources, analytics, and exportable client reporting
White-label the assistant
<script src="https://cdn.insertchat.com/widget.js"
data-agent="ag_7x8k2m4n"
data-theme="auto"
async></script> Paste this code before the closing </body> tag on your website.
Manage client knowledge
Drop files or paste URLs
PDF, DOCX, CSV, TXT, URLs, Sitemaps
No sources added yet
Deliver client assistants under your brand
Brand the assistant, keep client assistants separate, and deliver repeatable AI discovery projects.
Client-ready branding
Logo, colors, assistant name, domain, and visitor-facing prompts can be shaped per client.
Packaged delivery
Package branded website assistants around content discovery, support deflection, lead capture, and reporting.
Client workspace control
Keep client assistants, sources, analytics, and access rules organized for repeatable delivery.
What a white-label assistant actually costs
Most chatbot platforms sell the platform, then sell your own brand back to you as add-ons. InsertChat includes white-label from the Pro plan.
| Criteria | InsertChat | Chatbase |
|---|---|---|
| Platform plan | Pro $98/mo | Standard $150/mo |
| Remove "Powered by" branding | Included from Pro ($98/mo) | +$1,188/yr (~$99/mo) |
| White-label dashboard + custom domain | Included from Agency ($198/mo) | Enterprise only (custom pricing) |
| Email from your own domain (SMTP) | Included from Agency | Not listed on any public plan |
| Assistants included | 20 on Agency, 100 on Business | 1 per plan, +$300/yr each |
| Realistic white-label total | $198/mo, fully under your brand | $219+/mo and still not white-label |
Competitor pricing from public pricing pages, last verified June 11, 2026. Chatbase list prices: Standard $150/mo, branding removal $1,188/yr (~$99/mo), extra agents $300/yr each, white-label dashboard on Enterprise only.
Start with the Pro plan
Sell branded AI assistants to clients at your price. One flat platform fee covers every client assistant — white-label is included, never sold back to you as a branding-removal add-on. Start with one content-rich assistant, then expand into more sources, assistants, seats, or clients once visitor questions prove the next priority.
The facts do the selling
Plan facts, platform capabilities, and worked examples — every claim here is checkable, not a pitch.
Run 20 client assistants on one $198/mo plan. Your domain, your portal, your emails. Charge your price — we never take a cut.
Agency economics
Plan fact
Five clients at $300/mo on a $198/mo Agency plan is $1,300+ of monthly margin before usage.
A 5-client agency on one flat plan
Worked example
Extra agents and seats are $10/mo each. Capacity is priced. Your brand never is.
No branding fees, ever
Plan fact
Try the FAQ like a visitor.
Open product, pricing, security, integration, and free-tool questions in the same chat your visitors use.
InsertChat
Interactive FAQ
Hey. Pick a question below and see how InsertChat turns FAQs into clear, source-backed answers.
Agencies & Implementers FAQ
What content can the assistant learn from?
InsertChat can use website pages, sitemaps, PDFs, documents, videos, transcripts, FAQs, help centers, product content, and other owned knowledge sources.
Can the assistant match our brand?
Yes. You can control the assistant name, logo, colors, welcome copy, suggested prompts, tone, custom domain, and white-label presentation.
What do we learn after launch?
You can review top questions, unanswered questions, most-used sources, lead captures, and content gaps so the site and assistant improve over time.
Do we need developers to launch?
Most teams can publish with a lightweight website embed. Technical teams and agencies can also use custom domains, API options, and deeper implementation support.
Can agencies resell InsertChat?
Yes. Agencies run client assistants under their own brand and bill clients directly at their own price. InsertChat charges one flat platform plan and never takes a percentage of what you charge clients.
What does the agency math look like?
A typical agency charges $300-$500/mo per client assistant plus a setup fee. Five clients at $300/mo on one $198/mo Agency plan leaves $1,300+ in monthly margin before usage. Compare that to platforms that charge ~$99/mo per branding removal or gate white-label behind Enterprise pricing.
Ready to launch branded assistants for clients?
Start with one assistant trained on owned content, publish it under your brand, then expand once visitor questions prove the next priority.
7-day free trial · No card required