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Make recipes easier to discover from natural questions

Search engines now answer 'what can I substitute for buttermilk?' without sending the click. On your own site, visitors start with what is in the fridge, who they are feeding, or what they cannot eat. Train a branded assistant on recipes, guides, videos, substitutions, and dietary notes so they can ask naturally.

Website contentBranded AI assistantVisitor insight
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Content sources

Sources the assistant can use

Start with the highest-value approved sources, then expand as visitor questions show the next priority.

Recipe pages

Use this source to answer visitor questions inside a branded AI assistant instead of leaving it buried in navigation, filters, PDFs, or page copy.

Ingredient guides

Use this source to answer visitor questions inside a branded AI assistant instead of leaving it buried in navigation, filters, PDFs, or page copy.

Cooking videos

Use this source to answer visitor questions inside a branded AI assistant instead of leaving it buried in navigation, filters, PDFs, or page copy.

Dietary notes

Use this source to answer visitor questions inside a branded AI assistant instead of leaving it buried in navigation, filters, PDFs, or page copy.

Substitution FAQs

Use this source to answer visitor questions inside a branded AI assistant instead of leaving it buried in navigation, filters, PDFs, or page copy.

Visitor questions

Questions visitors can ask

The assistant gives visitors a direct path from intent to the answer, resource, or next step.

  • What can I cook with these ingredients?
  • Which recipe works for a gluten-free dinner?
  • How do I substitute this ingredient?
  • What should I make for this occasion or dietary need?
Launch path

From owned content to assistant

Use the same practical workflow across every question-heavy website.

1

Connect the content library

Import approved website pages, documents, videos, guides, policies, FAQs, catalogs, or resource collections.

2

Shape the brand experience

Set assistant name, logo, color, tone, suggested prompts, domain, embed placement, and handoff rules.

3

Launch and learn

Publish on the website, review real visitor questions, and fix the content gaps blocking discovery.

Implementation notes

Where to start

Launch with a focused set of approved sources first, then let visitor questions show where to expand.

Map common discovery paths

Suggested prompts can start with ingredients, diets, time available, meal type, or skill level.

Keep answers tied to owned recipes

Ground assistant responses in your published recipes and videos so recommendations promote your content library.

Outcomes

What your team can learn

A branded assistant helps visitors on day one. It gets more useful as real questions show what people cannot find.

  • Recipe discovery that does not depend on perfect filters
  • More paths into evergreen cooking content
  • Content gap insight around diets, ingredients, substitutions, and occasions
  • More helpful journeys from broad cravings into owned recipes — under your brand, white-label included

Launch a branded assistant for food and recipe

Start with approved website content, publish under your brand, and use visitor questions to improve discovery.

Start for Free

7-day free trial · No card required

Knowledge
Website pages
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Documents
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Videos
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FAQs & policies
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Website pages
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Documents
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Videos
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FAQs & policies
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Website pages
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Documents
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Videos
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FAQs & policies
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Website pages
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Documents
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Videos
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FAQs & policies
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Website pages
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Documents
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Videos
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FAQs & policies
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Website pages
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Documents
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Videos
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FAQs & policies
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Brand
Logo and colors
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Assistant tone
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Custom domain
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Suggested prompts
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Logo and colors
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Assistant tone
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Custom domain
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Suggested prompts
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Logo and colors
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Assistant tone
·
Custom domain
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Suggested prompts
·
Logo and colors
·
Assistant tone
·
Custom domain
·
Suggested prompts
·
Logo and colors
·
Assistant tone
·
Custom domain
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Suggested prompts
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Logo and colors
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Assistant tone
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Custom domain
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Suggested prompts
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Launch
Website widget
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Full-page assistant
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Lead capture
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Support handoff
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Website widget
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Full-page assistant
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Lead capture
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Support handoff
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Website widget
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Full-page assistant
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Lead capture
·
Support handoff
·
Website widget
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Full-page assistant
·
Lead capture
·
Support handoff
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Website widget
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Full-page assistant
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Lead capture
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Support handoff
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Website widget
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Full-page assistant
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Lead capture
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Support handoff
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Learn
Top questions
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Content gaps
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Source usage
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Lead signals
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Top questions
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Content gaps
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Source usage
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Lead signals
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Top questions
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Content gaps
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Source usage
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Lead signals
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Top questions
·
Content gaps
·
Source usage
·
Lead signals
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Top questions
·
Content gaps
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Source usage
·
Lead signals
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Top questions
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Content gaps
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Source usage
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Lead signals
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