AI Service Description Generator

Use plain language at an eighth-grade reading level or below. Avoid jargon, acronyms, and bureaucratic language. Write in short sentences and paragraphs. Use bullet points for eligibility requirements and steps to access services. Organize information in the order people need it: what the service is, if they qualify, what to bring, and how to get started. Consider translating into languages spoken in your community.

Use person-first, strength-based language. Instead of 'clients must prove need,' write 'we are here to help you.' Avoid terms that make people feel judged like 'disadvantaged' or 'at-risk.' Emphasize that seeking help is a positive step. Describe the experience people will have when they arrive. A warm, respectful tone removes emotional barriers that prevent people from accessing services they need and deserve.

Include: what the service provides with specific details, eligibility requirements, documents or identification needed, hours of operation and appointment requirements, location with parking and transit information, accessibility features, language services available, cost if any, what to expect during the first visit, and contact information for questions. The more practical details you provide, the fewer barriers people face in accessing help.

Brief, anonymized testimonials from past clients can be powerful in helping people see themselves using the service. Use quotes that normalize seeking help and describe a positive experience. Always obtain informed consent and protect client confidentiality. A statement like 'I was nervous to come in, but the staff made me feel welcome and helped me get back on my feet' can be more motivating than any description of services.

Use simple words and short sentences of ten words or fewer. Avoid compound sentences. Use numbered steps for processes. Include icons or images alongside text. Write in second person using 'you' language. Test your content with members of the target audience. Consider creating visual guides and video explanations as supplements to written descriptions. Accessibility means reaching everyone who needs your help.