Give visitors a conversational way to explore your website
Add an AI discovery layer trained on your site content, documents, and resources while keeping your current CMS and navigation intact.
7-day free trial 路 No charge during trial
The old way vs. the InsertChat way
Start by fixing the bottleneck that keeps slowing digital & web teams down: visitors do not know which category, filter, or keyword to use.
Without InsertChat
- Visitors guess keywords and menu paths
- Useful owned content stays buried
- Teams lack direct content-gap signals
- Generic chat tools do not match the brand
- Visitors do not know which category, filter, or keyword to use
- Useful content is spread across pages, PDFs, blogs, support resources, and product areas
- Search improvements compete with larger web and CMS priorities
- Digital teams need analytics that explain intent, not just page traffic
With InsertChat
- A branded assistant trained on owned content
- Natural-language discovery on the website
- Lead capture and handoff when intent is clear
- Analytics for top questions and content gaps
- Import website pages, sitemaps, documents, and media sources
- Publish as a website bubble, embedded assistant, full page, or custom domain
- Keep source status, refresh, and coverage visible
- Use analytics to spot failed searches, unclear pages, and navigation gaps
Connect website knowledge
Drop files or paste URLs
PDF, DOCX, CSV, TXT, URLs, Sitemaps
No sources added yet
Deploy on the website
<script src="https://cdn.insertchat.com/widget.js"
data-agent="ag_7x8k2m4n"
data-theme="auto"
async></script> Paste this code before the closing </body> tag on your website.
Start with the Pro plan
Give visitors a better way to explore the website without rebuilding search, navigation, or your CMS. Start with one content-rich assistant, then expand into more sources, assistants, seats, or clients once visitor questions prove the next priority.
What our users say
Businesses use InsertChat to launch branded assistants faster and keep their knowledge in one branded AI assistant.
The self-hosted option was non-negotiable for our compliance team. InsertChat was the only vendor that passed our security review in under a week.
Martin Fischer
CISO, Deutsche Telekom
European servers, DPA signed, and SSO with Azure AD. Our procurement team approved it faster than any other AI tool.
Sophie Laurent
VP Engineering, BNP Paribas
We deployed across 4 departments with custom data retention policies for each. The audit logging alone justified the switch.
Henrik Larsson
Head of IT, Volvo Group
Commonquestions
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InsertChat
Product FAQ
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Digital & Web Teams FAQ
What content can the assistant learn from?
InsertChat can use website pages, sitemaps, PDFs, documents, videos, transcripts, FAQs, help centers, product content, and other owned knowledge sources.
Can the assistant match our brand?
Yes. You can control the assistant name, logo, colors, welcome copy, suggested prompts, tone, custom domain, and white-label presentation.
What do we learn after launch?
You can review top questions, unanswered questions, most-used sources, lead captures, and content gaps so the site and assistant improve over time.
Do we need developers to launch?
Most teams can publish with a lightweight website embed. Technical teams and agencies can also use custom domains, API options, and deeper implementation support.
Does this replace website search?
It can complement or reduce pressure on search. Visitors can ask conversational questions while your existing search, navigation, and CMS remain in place.
Ready to add conversational discovery to your website?
Start with one assistant trained on owned content, publish it under your brand, then expand once visitor questions prove the next priority.
7-day free trial 路 No charge during trial