AI Press Release Generator
Generate polished press releases with our AI-powered tool. Create newsworthy announcements that follow AP style and capture media attention from journalists.
Press Release Generator
Create professional, publication-ready press releases in minutes. Our AI generates properly structured press releases following AP style guidelines, with compelling headlines, strong leads, and all the essential elements journalists expect.
3 of 3 uses remaining for this tool
3 uses per tool before login
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The Structure of an Effective Press Release
Professional press releases follow a time-tested structure: an attention-grabbing headline, a dateline, a lead paragraph that covers the essential facts, supporting paragraphs that add detail and context, relevant quotes from stakeholders, and a company boilerplate. Our AI generates each section following AP style conventions that journalists recognize and trust.
Writing Press Releases That Journalists Actually Read
Journalists receive hundreds of press releases daily and delete most within seconds. The ones that get read have clear, specific headlines (not marketing fluff), lead paragraphs that immediately communicate the news value, concise body copy with verifiable facts, and genuine quotes that add perspective. Our generator follows these principles to maximize your media pickup rate.
How to use the Press Release Generator
Complete the visible fields, submit the Press Release Generator, and review the generated result before copying it into another workflow.
Press Release Generator example
Try a short, representative input first so you can compare the response with your source and refine the next run.
Press Release Generator limitations
The result depends on the supplied context. Verify facts, names, requirements, and audience-specific details before publishing or relying on it.
Frequently asked questions
Short answers for this tool before you move into a full branded assistant.
What format does the press release follow?
The generated press release follows standard AP style with all essential components: a compelling headline, a dateline with city and date, a strong lead paragraph answering who/what/when/where/why, supporting body paragraphs with details and quotes, a company boilerplate paragraph, and a media contact section. This structure is what journalists and editors expect to receive.
How long should a press release be?
The ideal press release is 300 to 500 words — roughly one page. This length is enough to communicate the news comprehensively without losing the reader's attention. Journalists are busy and prefer concise, well-structured releases they can quickly evaluate. Our generator produces releases within this optimal range, focused on the most newsworthy elements of your announcement.
What makes a press release newsworthy?
Newsworthiness depends on timeliness, impact, and relevance. Product launches, major partnerships, significant funding rounds, and industry-first achievements are inherently newsworthy. The key is framing your announcement around its impact on the broader industry or community. Our AI structures the release to emphasize the newsworthy angle rather than reading like a corporate advertisement.
Can I use this for different types of announcements?
Yes, the tool supports eight distinct release types, each with its own structural conventions. Product launches emphasize features and availability. Funding announcements highlight investor details and growth plans. Executive hires focus on credentials and strategic direction. Each type follows industry-standard formats that journalists in the relevant beat expect to see.
How do I distribute the press release after generating it?
After generating and customizing your press release, distribute it through PR wire services like PR Newswire or Business Wire, pitch it directly to relevant journalists via email, share it on your company newsroom page, and promote it on social media. Tailor your pitch email for each journalist, referencing why the news is relevant to their specific beat.
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