Custom Agent Branding: Your Logo, Colors, Domain
Generic agent widgets scream 'third-party tool.' InsertChat lets you match every pixel to your brand — logo, colors, fonts, chat bubble position, even your own domain. Customers interact with what looks and feels like your product, not someone else's bolt-on widget.
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Why generic agent widgets
hurt your brand
Your AI agent is often the first thing customers interact with. When it looks like every other chatbot, it signals that you didn't care enough to make it yours.
Generic widgets break trust
When an agent looks like it was slapped on from a different product, customers question whether they're still on your site — and whether their data is safe.
No brand consistency across channels
Your website is pixel-perfect, but the agent uses a different font, wrong colors, and a generic logo. The disconnect undermines the experience you've built.
One-size-fits-all layouts
Some conversations need a small bubble; others need a full window. Most agent tools give you one option and call it a day.
Design changes require developer help
Every time marketing updates the brand colors, someone has to file a ticket with engineering to update the agent. Weeks of delay for a color change.
A polished experience
that matches your brand
Customize presentation while keeping workflows consistent.
Embed layouts
Choose a floating bubble for quick questions on any page, or a full-window experience for deep conversations. Both embed with one line of code and resize responsively across devices.
Styling and themes
Set your exact brand colors, fonts, and spacing. The chat widget adapts to light and dark themes automatically, matching your site's design system — not overriding it.
Governance
As you add agents for different products or departments, each keeps its own branding rules. Your support bot can look different from your sales bot — all managed from one dashboard.
Team access
Designers update the theme, marketers edit the welcome message, developers manage the embed code — each role has exactly the permissions it needs. No over-permissioning.
When the widget
looks like yours
What changes when customers can't tell the agent is third-party.
- Customers trust the agent because it looks like a native part of your product — not a third-party widget bolted on after the fact
- Marketing can update colors, logos, and welcome messages without filing a developer ticket — changes go live in minutes
- Deploy the same branded experience across your website, app, and portal — consistent look and feel everywhere your agent appears
- Agencies can create distinct branding per client without managing separate accounts — each workspace has its own visual identity
What our users say
We deployed AI support in 20 minutes. Our response time dropped by 80%. Customers love it.
Marcus Weber
Head of Support, Notion
Finally, one place for all my AI needs. The ability to switch models mid-conversation is game-changing.
Sarah Chen
Product Designer, Figma
The white-label option let us offer AI services to our clients overnight. Revenue grew 40% in Q1.
Elena Rodriguez
Agency Founder, Digitale Studio
Frequently asked questions
Tap any question to see how InsertChat would respond.
Contact supportInsertChat
AI Support
Hey! 👋 Browsing Product questions. Tap any to get instant answers.
What is InsertChat?
An AI agent workspace that lets you build agents grounded in your knowledge and deploy them to web, app, or API. Connect tools and integrations to complete workflows.
What's the difference between an agent and an InsertChat agent?
A basic agent is prompt-only. InsertChat agents are grounded in your sources, configurable per use case, and able to use tools and integrations.
How do agents stay accurate and avoid hallucinations?
Ground your agent in a knowledge base your team controls and keep it fresh. Use analytics to find gaps and improve coverage over time.
What can I connect as knowledge?
URLs, sitemaps, documents (PDF and office files), media like YouTube and audio, and structured data. The goal is a clear source of truth for answers.
Do sources stay up to date?
Yes. Refresh sources on demand or set up scheduled refresh depending on the source type.
Can I control how the agent behaves?
Yes. Control prompts, model choice, tool access, and agent experience so behavior stays consistent.
Which AI models can I use?
GPT-5.2, Claude Sonnet 4.5, Gemini 3.0, Llama 4, Grok 4.1, DeepSeek V3.2, and more. Choose the model per chat, or use BYOK to manage provider access yourself.
Can I pick different models for different workflows?
Yes. Use a faster model for common questions and a stronger model for complex reasoning. InsertChat supports that balance per conversation.
Where can I deploy an agent?
Website widget, in-app embed, or API. Keep one agent setup and reuse it across channels.
Do I need coding skills?
No. Build and deploy AI agents using our visual builder. The embed code is one line of JavaScript.
Can I customize the branding and UI?
Yes. Customize the widget to match your brand. White-label options are available for a fully branded experience.
Can I use my own domain?
Yes. Custom domains are supported, typically via enterprise options.
Does InsertChat support voice?
Yes. Voice dictation and text-to-speech let users speak instead of type.
Does InsertChat support vision?
Yes. Enable vision for agents when images help clarify a request or context.
What tools and integrations are supported?
Zendesk, HubSpot, Shopify, WooCommerce, calendar booking, web search, Perplexity, and webhooks for your own systems.
Can I control which tools the agent is allowed to use?
Yes. Tool access is controlled per agent so you enable only what you need.
Can the agent hand off to a human?
Yes. Configure human handoff so the agent escalates when needed. Full conversation history is passed along.
Do you provide analytics?
Yes. Track chats, leads, feedback, and credits used. Find gaps in coverage and prioritize fixes.
Is it mobile friendly?
Yes. The widget and embeds work well on desktop and mobile with no separate experience needed.
What's the fastest path to a successful deployment?
Start with one agent and a small set of high-value sources. Iterate using real questions from analytics.
What is the fastest way to get started?
Create an account, upload one document, and ask your first question. Most teams go live in under 5 minutes.
Product FAQ
What is InsertChat?
An AI agent workspace that lets you build agents grounded in your knowledge and deploy them to web, app, or API. Connect tools and integrations to complete workflows.
What's the difference between an agent and an InsertChat agent?
A basic agent is prompt-only. InsertChat agents are grounded in your sources, configurable per use case, and able to use tools and integrations.
How do agents stay accurate and avoid hallucinations?
Ground your agent in a knowledge base your team controls and keep it fresh. Use analytics to find gaps and improve coverage over time.
What can I connect as knowledge?
URLs, sitemaps, documents (PDF and office files), media like YouTube and audio, and structured data. The goal is a clear source of truth for answers.
Do sources stay up to date?
Yes. Refresh sources on demand or set up scheduled refresh depending on the source type.
Can I control how the agent behaves?
Yes. Control prompts, model choice, tool access, and agent experience so behavior stays consistent.
Which AI models can I use?
GPT-5.2, Claude Sonnet 4.5, Gemini 3.0, Llama 4, Grok 4.1, DeepSeek V3.2, and more. Choose the model per chat, or use BYOK to manage provider access yourself.
Can I pick different models for different workflows?
Yes. Use a faster model for common questions and a stronger model for complex reasoning. InsertChat supports that balance per conversation.
Where can I deploy an agent?
Website widget, in-app embed, or API. Keep one agent setup and reuse it across channels.
Do I need coding skills?
No. Build and deploy AI agents using our visual builder. The embed code is one line of JavaScript.
Can I customize the branding and UI?
Yes. Customize the widget to match your brand. White-label options are available for a fully branded experience.
Can I use my own domain?
Yes. Custom domains are supported, typically via enterprise options.
Does InsertChat support voice?
Yes. Voice dictation and text-to-speech let users speak instead of type.
Does InsertChat support vision?
Yes. Enable vision for agents when images help clarify a request or context.
What tools and integrations are supported?
Zendesk, HubSpot, Shopify, WooCommerce, calendar booking, web search, Perplexity, and webhooks for your own systems.
Can I control which tools the agent is allowed to use?
Yes. Tool access is controlled per agent so you enable only what you need.
Can the agent hand off to a human?
Yes. Configure human handoff so the agent escalates when needed. Full conversation history is passed along.
Do you provide analytics?
Yes. Track chats, leads, feedback, and credits used. Find gaps in coverage and prioritize fixes.
Is it mobile friendly?
Yes. The widget and embeds work well on desktop and mobile with no separate experience needed.
What's the fastest path to a successful deployment?
Start with one agent and a small set of high-value sources. Iterate using real questions from analytics.
What is the fastest way to get started?
Create an account, upload one document, and ask your first question. Most teams go live in under 5 minutes.
Ready to match your brand?
Start your 7-day free trial today.
7-day free trial · Cancel anytime · No commitment
Related features
and solutions
Features that work alongside your branding setup.
White Label
Go beyond branding — remove all InsertChat traces and resell under your own brand.
Channels
Deploy your branded agent across website, app, and API channels.
Agent Builder
Customize behavior and tools alongside your visual branding.
For Teams & Agencies
See how agencies use per-client branding to build AI businesses.