InsertChat vs Chatwoot

Chatwoot is an open-source customer engagement platform. InsertChat focuses on a dedicated AI agent layer that deploys on your website, stays grounded in your sources, and connects workflows when needed.

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InsertChat strengths

Website embedsKnowledge baseTool enablementIntegrations

Chatwoot is known for

Open sourceCustomer engagementInbox workflowsOmnichannel

Add a grounded agent layer
to your chat experience

Use one workspace for knowledge, tools, and deployments.

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Knowledge grounding

Answer from your sources instead of guessing.

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Embeds

Deploy a branded widget experience.

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Tools

Enable tools per agent to keep workflows controlled.

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Visibility

Track what people ask and improve coverage.

Quick comparison
at a glance

A simple view of what each product is primarily built for. Availability can vary by plan and setup.

FeatureInsertChatChatwoot
Knowledge sourcesbadge 13Web, docs, YouTube, structured dataHelp center and internal docs
Deployment channelsbadge 13Bubble or window embedVaries by product
Integrationsbadge 13Zendesk, HubSpot, commerce toolsVaries by plan
Model accessbadge 13Multiple models in one workspaceNot core
Brandingbadge 13Custom branding and themesVaries
Securitybadge 13Roles, scoped workspaces, deletable historyVaries by vendor

What teams choose
when they switch

Outcome-focused reasons teams move to a workspace approach.

  • badge 13A faster decision on what to use for your workflow
  • badge 13A clear setup path for your team and your website
  • badge 13More control over knowledge, tools, and deployments
  • badge 13A workspace approach instead of one‑off chat tools