Why this launches faster

Best Chatbot Platform without Scattered AI Tools

Use major AI models, shared knowledge, and deployable agents in one branded assistant workflow instead of paying for disconnected tools that never share context.

3-day free trial · No charge during trial

Social proof

Keep your AI work in one place

Owned
Content sources supported
Workflow
App integrations
Source-backed
Avg automation rate
4.9/5
Customer satisfaction
The Problem

Best Chatbot Platform often turns into separate subscriptions, separate logins, and separate pockets of knowledge that never help each other.

The Solution

Use one branded assistant workflow where models, knowledge, deployment, and reporting stay connected instead of spreading useful work across multiple tools.

Features

Website-ready assistant

Ground it in content, match the brand, publish it where visitors need help, and improve it from real questions.

Train on your content library

Import website pages, docs, videos, FAQs, and resource libraries so the assistant answers from owned content instead of generic memory.

app.insertchat.com
Knowledge Base
Train your agent on your data

Drop files or paste URLs

PDF, DOCX, CSV, TXT, URLs, Sitemaps

Sources

No sources added yet

Whole product

Everything in one place

Chat, files, tools, and deployment live together here.

Content
badge 13
Website pages
URLs and sitemaps
badge 13
Documents
PDF, Word, Excel
badge 13
Videos
YouTube and transcripts
Brand
badge 13
Logo and colors
Match your website
badge 13
Assistant tone
Brand-safe answers
badge 13
Custom domain
assistant.yourbrand.com
Launch
badge 13
Website widget
Bubble and iframe
badge 13
Full-page assistant
Shareable destination
badge 13
Lead capture
Forms and inbox
Learn
badge 13
Top questions
Visitor intent
badge 13
Content gaps
Missing answers
badge 13
Source usage
Most-used content
InsertChat
InsertChat
Your unified AI layer
What you get
Channels
badge 13
WhatsApp
Full messaging channel
badge 13
Embed widget
Any website
badge 13
Mobile apps
iOS & Android
badge 13
REST API
Custom integrations
Inbox & Leads
badge 13
Lead capture
Auto-collect contacts
badge 13
Contact scoring
Quality rating
badge 13
Feedback
Ratings & reviews
badge 13
Human handoff
Escalate to team
Analytics
badge 13
Conversation logs
Full history
badge 13
Content gaps
Missing answers
badge 13
Compliance
Audit trails
badge 13
Usage reports
Team metrics
Automation
badge 13
Webhooks
9 event types
badge 13
Auto re-training
Scheduled sync
badge 13
Data exports
CSV & JSON
badge 13
Team roles
Access control
Product scope

One workspace for models, knowledge, agents, and media

Replace scattered tabs with connected AI Workspace, Agent Builder, and AI Studio surfaces that share context instead of creating another tool silo.

Content

Train on owned content

badge 13

Import owned content, keep sources organized, refresh them as the site changes, and ground answers in approved material.

  • badge 13Sitemap and URL import
  • badge 13Documents and PDFs
  • badge 13Grounded answers

Start here when the content library keeps growing but discovery is not getting easier.

Brand

Launch under your brand

badge 13

Use InsertChat as the white-label layer for a customer-facing assistant that looks, sounds, and behaves like your own website experience.

  • badge 13White-label controls
  • badge 13Suggested prompts
  • badge 13Custom domain

Use this when the assistant must feel client-ready, brand-safe, and publishable.

Learn

Learn what visitors need

badge 13

Analytics show the questions visitors ask, where the assistant needs better sources, and which conversations indicate lead or support intent.

  • badge 13Top questions
  • badge 13Content gaps
  • badge 13High-intent chats

Use this when marketing, digital, and content leaders need better visitor intent data.

Capabilities

What you get

The main things you can do.

badge 13

Knowledge Base

Upload PDFs, URLs, docs, and YouTube. Your AI answers from your content — not the internet.

badge 13

Agent Builder

Set behavior, pick tools, configure prompts. No code required.

badge 13

Deploy Anywhere

Website widget, embed, full-page chat, API, WhatsApp, Slack, and more.

badge 13

Analytics

See what people ask, where gaps are, and how to improve weekly.

Process

How it works

The path from setup to launch.

1

Choose the models and workflows you need

Compare the AI work you already do today so the move into one branded assistant workflow stays grounded in real usage.

2

Bring the shared context together

Move prompts, files, and source material into one place where useful work stops getting lost between tools.

3

Use it daily, then deploy what works

Start with day-to-day work, then turn the strongest workflows into live agents without changing platforms.

Compare the assistant workflow

Bring the content, brand controls, and visitor workflow together first so you can confirm the replacement path before another AI bill renews.

3-day free trial · No charge during trial

Coverage

Works with your tools

Connect the tools you already use.

Google WorkspaceMicrosoft 365StripeSupabaseLinearAsanaNotionAirtableSlackDiscordSalesforceDropboxTrelloBoxMixpanelAmplitudeMonday.comWhatsAppCanvaInstagramTelegramRedditX (Twitter)LinkedInIntercomElasticsearchQuickBooksGitHubFigmaPostHogSemrushWolframContentfulKlaviyoCoinbaseFreshdeskClickUp ...and 560+ more

Powered by one integration engine, these apps work across your branded AI assistant and website deployments.

Comparison

Key differences

The main differences side by side.

Criteria
InsertChat
Others
AI Models
Grounded answers from owned content
1-2 models, extras cost more
Integrations
Workflow via Make, Zapier, n8n
Limited connected follow-up
Pricing
Flat monthly fee, owned content included
Per-message, per-seat, or credit-based
Deployment
Widget, embed, API, full-page, WhatsApp, Slack
Widget or platform-locked
Knowledge sources
PDFs, URLs, YouTube, audio, catalogs
Text, URL, or help center only
Human handoff
16 live chat integrations
Own live chat only or basic
Verified reviews

Best Chatbot Platform proof from real customers

Verified first-party reviews show 98% customer satisfaction. Teams use InsertChat to consolidate AI subscriptions, launch agents faster, and keep answers grounded in their own content.

"We had ChatGPT, Claude, and a couple of random tools floating around. InsertChat pulled the assistant workflow into one place, and now every source stays connected."

Whitney S.
Growth & Marketing Leader, Software marketplace

"I set up the customer agent without pulling in engineering. By the next day it was answering onboarding questions, handling billing basics, and cutting repeat tickets every morning."

Patrick B.
Head of Engineering, Customer onboarding platform

"We use InsertChat as the assistant hub for our site now. Need a doc answer, a branded response, or a quick content check? It is just there, instead of another tab someone has to remember."

Rebecca L.
Customer Experience Manager, Commerce platform

"The knowledge base was the part that surprised me. We connected our docs and FAQs, and the agent started giving useful answers without us rebuilding everything into some perfect format first."

Priya M.
Product Manager, B2B SaaS company

"I white-labeled a client agent in the first week and it looked like something we had built ourselves. That changed the conversation from "can we offer AI?" to "how many clients want this?""

Julien P.
Agency Founder, Client services agency

"We had ChatGPT, Claude, and a couple of random tools floating around. InsertChat pulled the assistant workflow into one place, and now every source stays connected."

Whitney S.
Growth & Marketing Leader, Software marketplace

"I set up the customer agent without pulling in engineering. By the next day it was answering onboarding questions, handling billing basics, and cutting repeat tickets every morning."

Patrick B.
Head of Engineering, Customer onboarding platform

"We use InsertChat as the assistant hub for our site now. Need a doc answer, a branded response, or a quick content check? It is just there, instead of another tab someone has to remember."

Rebecca L.
Customer Experience Manager, Commerce platform

"The knowledge base was the part that surprised me. We connected our docs and FAQs, and the agent started giving useful answers without us rebuilding everything into some perfect format first."

Priya M.
Product Manager, B2B SaaS company

"I white-labeled a client agent in the first week and it looked like something we had built ourselves. That changed the conversation from "can we offer AI?" to "how many clients want this?""

Julien P.
Agency Founder, Client services agency

"Our shoppers ask the same sizing and shipping questions all day. The agent answers those in our brand voice, and store staff only step in when someone actually needs a person."

Maya R.
Ecommerce Director, B2C apparel brand

"We use it before sales calls now. The agent pulls account notes, writes a first-pass brief, and saves me from opening six tabs just to remember what a prospect asked last time."

Elliot C.
Revenue Operations Lead, B2B analytics platform

"Parents message us at night about classes, pricing, and makeups. InsertChat handles the simple stuff right away, so my front desk is not waking up to a pile of repeats."

Nina A.
Studio Owner, B2C fitness studio

"The useful part was how fast people adopted it. Support uses it for answers, marketing uses it for drafts, and nobody had to learn some big new system first."

Grant M.
Operations Manager, B2B logistics company

"We connected our product guides and return policy, then put the agent on the store. It started giving clean answers the same afternoon, which is usually not how software setup goes."

Leah T.
Founder, B2C skincare shop

"Our shoppers ask the same sizing and shipping questions all day. The agent answers those in our brand voice, and store staff only step in when someone actually needs a person."

Maya R.
Ecommerce Director, B2C apparel brand

"We use it before sales calls now. The agent pulls account notes, writes a first-pass brief, and saves me from opening six tabs just to remember what a prospect asked last time."

Elliot C.
Revenue Operations Lead, B2B analytics platform

"Parents message us at night about classes, pricing, and makeups. InsertChat handles the simple stuff right away, so my front desk is not waking up to a pile of repeats."

Nina A.
Studio Owner, B2C fitness studio

"The useful part was how fast people adopted it. Support uses it for answers, marketing uses it for drafts, and nobody had to learn some big new system first."

Grant M.
Operations Manager, B2B logistics company

"We connected our product guides and return policy, then put the agent on the store. It started giving clean answers the same afternoon, which is usually not how software setup goes."

Leah T.
Founder, B2C skincare shop
Outcomes

What you get

What changes after launch.

  • badge 13
    One login replaces a stack of separate AI tabs.
  • badge 13
    Prompts, knowledge, and outcomes stay shared instead of scattered across personal accounts.
  • badge 13
    You can move from daily AI work to live agents without changing products.
  • badge 13
    Billing gets easier to explain and forecast.
  • badge 13
    Useful workflows stay with the workspace when people change roles.
  • badge 13
    Team review stays simpler because usage, sources, and agent deployment share one place.
Document Classification

Data Protection
Security Briefing

Declassified
Public Release Authorized
REF: IC-SEC-2026-001DATE: 24 MAY 2026
Executive Summary

Your data is stored on European servers. Never used for AI training. Deletable at any time. GDPR compliant with DPA available on request.

SEC-001DECLASSIFIED

Data Residency

Primary infrastructure in Frankfurt and Amsterdam. Your data never leaves the EU unless you explicitly choose a non-EU region.

Status: ACTIVE
SEC-002DECLASSIFIED

GDPR Compliance Status

Full compliance with General Data Protection Regulation (EU) 2016/679. Annual audits conducted by independent authorities.

Status: VERIFIED
SEC-003DECLASSIFIED

Zero Data Training Policy

InsertChat maintains a strict policy of never using customer data for AI model training. All data remains property of the customer.

Status: ENFORCED
SEC-004DECLASSIFIED

Enterprise-Grade Security

AES-256 encryption at rest. TLS 1.3 in transit. 24/7 monitoring. Regular penetration testing by independent auditors.

Status: ACTIVE
Authorized By
InsertChat Security
Request Full Briefing
This document has been approved for public release
Cost comparison

See what one workspace can replace

This comparison uses a representative monthly stack for model access, knowledge tooling, research helpers, and multimodal extras so the savings claim stays specific.

Separate tools

$197 /mo

Illustrative spend

Search and discovery tooling

Site search, overlays, and content recommendation add-ons

$39

Chat widget or bot builder

Generic website chat without deep content grounding

$49

Analytics and feedback tools

Separate reporting for questions, gaps, leads, and feedback

$29

White-label implementation work

Developer time to make multiple tools feel client-ready

$80

A representative monthly stack for piecing together search, chat, analytics, and white-label implementation work.

InsertChat Starter

$98 /mo

$78.40/mo annually

$99/mo less
badge 13
Website, document, video, and FAQ sources
badge 13
White-label assistant experience
badge 13
Visitor questions, content gaps, and lead capture
badge 13
Website widget, full page, embed, and custom domain
Annual savings
$1,188

Based on this representative stack, before you factor in time spent stitching tools together or reconciling fragmented visitor data.

Start with Starter for your first branded assistant, move to Pro when you need more assistants and sources, or choose Business for team access, white-label controls, and deeper reporting.

StarterProBusiness
FAQ

Commonquestions

Answers about setup, pricing, handoff, and what happens after the live version starts handling real traffic. This FAQ is framed for best chatbot platform searches.

Contact support
InsertChat

InsertChat

Product FAQ

InsertChat

Hey! 👋 Browsing Product questions. Tap any to get instant answers.

Just now
0 of 21 questions explored Instant replies

Product FAQ

What is InsertChat?

InsertChat is a white-label AI assistant platform for content-rich websites. Train an assistant on owned content, brand it, publish it on your website, and learn from visitor questions.

What's the difference between an agent and an InsertChat agent?

A basic chatbot is prompt-only. InsertChat assistants are grounded in your approved sources, configurable per use case, brandable for your website, and able to use scoped tools when follow-up is needed.

How do agents stay accurate and avoid hallucinations?

Ground your agent in approved owned content and keep it fresh. Use analytics to find gaps and improve coverage over time.

What can I connect as knowledge?

URLs, sitemaps, documents (PDF and office files), media like YouTube and audio, and structured data. The goal is a clear source of truth for answers.

Do sources stay up to date?

Yes. Refresh sources on demand or set up scheduled refresh depending on the source type.

Can I control how the agent behaves?

Yes. Control prompts, model choice, tool access, and the branded assistant experience so behavior stays consistent.

Which AI models can I use?

InsertChat supports multiple model providers. Choose the model behind each assistant for quality, speed, and cost, or use BYOK to manage provider access yourself.

Can I pick different models for different workflows?

Yes. Use a faster model for common questions and a stronger model for complex reasoning. InsertChat supports that balance per conversation.

Where can I deploy an agent?

Website widget, embedded window, full-page assistant, custom domain, in-app embed, or API. Keep one assistant setup and reuse it where visitors need it.

Do I need coding skills?

No. Build and deploy AI agents using our visual builder. The embed code is one line of JavaScript.

Can I customize the branding and UI?

Yes. Customize the assistant name, logo, colors, welcome message, suggested prompts, tone, domain, and white-label presentation.

Can I use my own domain?

Yes. Custom domains are supported, typically via enterprise options.

Does InsertChat support voice?

Yes. Voice dictation and text-to-speech let users speak instead of type.

Does InsertChat support vision?

Yes. Enable vision for agents when images help clarify a request or context.

What tools and integrations are supported?

Zendesk, HubSpot, Shopify, WooCommerce, calendar booking, web search, Perplexity, and webhooks for your own systems.

Can I control which tools the agent is allowed to use?

Yes. Tool access is controlled per agent so you enable only what you need.

Can the agent hand off to a human?

Yes. Configure human handoff so the agent escalates when needed. Full conversation history is passed along.

Do you provide analytics?

Yes. Track chats, leads, feedback, top questions, unanswered questions, most-used sources, and content gaps.

Is it mobile friendly?

Yes. The widget and embeds work well on desktop and mobile with no separate experience needed.

What's the fastest path to a successful deployment?

Start with one agent and a small set of high-value sources. Iterate using real questions from analytics.

What is the fastest way to get started?

Create an account, connect one high-value content source, ask a test question, brand the assistant, then publish it on a controlled website page.

Pricing FAQ

What do I pay for with InsertChat?

Pricing is based on how many agents you run, what knowledge sources you connect, and how much conversation usage you drive. Check the pricing page for current tiers.

How much does InsertChat cost?

Plans start at $98/month. Verify the latest pricing and included limits on the pricing page.

Is pricing per seat?

Pricing is oriented around assistants, content sources, usage, white-label needs, seats, and client-site complexity.

Can I start small and upgrade later?

Yes. Start with self-serve, validate your use case, then scale up as needed.

Can I cancel anytime?

Yes. Cancel anytime with no long-term contract. Your data remains available for 30 days after cancellation.

Do you offer enterprise pricing?

Yes. Enterprise plans cover larger orgs, advanced requirements, and custom deployment needs.

Do you support annual billing?

Yes. Toggle to annual billing on the pricing page and save 20%. For invoicing or procurement workflows, contact us.

What happens if we hit limits?

You will get a notification before you hit a limit. Upgrade your plan anytime with one click, or reduce usage. Nothing stops working without warning.

What counts as a source?

A source is any connected item your agent learns from: a URL, document, YouTube link, or other knowledge input. Your plan determines how many you can connect.

Is there a max file size for uploads?

Yes. Plans enforce a max file size per upload. Check your plan details on the pricing page.

What are credits?

Credits budget your usage across conversations, sources, and tools. They keep costs predictable as you scale.

Do you charge for all messages, even unresolved ones?

Ground answers in your knowledge and enable tools only when needed to control cost. Check the pricing page for how usage is measured.

Can I control which models we use so costs do not spike?

Yes. Choose the model per chat to balance quality, speed, and budget for different workflows.

Do I need to buy separate subscriptions for each model?

No. Keep assistant setup in one place and choose supported models behind the branded experience without separate visitor-facing tools.

What is BYOK?

Bring Your Own Key. Use your own provider API key for model access to consolidate billing or apply your own setup.

If I use BYOK, do I still pay InsertChat?

Yes. InsertChat still provides the agent product: knowledge, deployments, tools, analytics, and governance. Model provider usage is billed separately.

Can I use my own logo and domain?

Yes. Public plans include white-label access. Check the pricing page for current logo, domain, and assistant limits.

Does InsertChat replace support staff?

No. Deploy agents for common questions and use handoff to humans for edge cases and high-stakes requests.

What's the ROI case for pricing?

Buyers see value when assistants improve content discovery, handle repeat questions, capture leads, and reveal content gaps. Best ROI comes from grounding on your sources and iterating with analytics.

Can I test before I commit?

Start self-serve to validate your workflow. For guided proof-of-concept or enterprise requirements, contact us.

Do you have discounts for startups or nonprofits?

If pricing is a blocker, contact us with your context.

What's included in enterprise that self-serve might not cover?

Higher source volume, more assistants, custom domains, BYOK, S3-compatible source sync, role-based access controls, advanced integrations, and security review support.

Can I use InsertChat on multiple websites or products?

Yes. Deploy agents across website, in-app embed, and API. See pricing details for how that maps to your plan.

If I stop paying, do I lose my data?

Retention depends on your plan terms. Contact us for specific export or retention guarantees before purchase.

What if InsertChat isn't a fit after we try it?

Share what didn't work and we'll help you decide whether to tune the setup or move on.

How do I start?

Start a 3-day free trial with full access. A credit card is required to begin, but you are not charged during the trial.

Security FAQ

Where is my data stored?

European servers. GDPR compliant, never used for training, and deletable at any time.

What is InsertChat, from a privacy standpoint?

A branded AI assistant platform that connects to your approved sources and uses model providers to generate responses. Privacy depends on what you ingest, what tools you enable, and who can access the assistant.

What gets sent to AI model providers?

Your prompt and relevant context excerpts from connected sources are sent to the selected model provider to generate an answer.

Do you use our data to train models?

No. InsertChat never uses your data to train models.

Is my data isolated from other customers?

Yes. Data is scoped to your account and agents. Sources and conversations remain isolated.

Can I delete data?

Yes. Delete sources, conversation history, leads, and feedback at any time.

What data does InsertChat store?

Agent configuration, connected knowledge sources, and conversation data needed for the experience and analytics.

Can I keep an agent private?

Yes. Choose public or private agents depending on whether anyone or only authenticated users can access the embed.

Do you have role-based access controls?

Yes. Control who can manage agents and data with role-based access.

What is BYOK from a privacy standpoint?

You provide your own API key for model access. Prompts and context are still sent to the provider, so review their policies for your compliance needs.

Can I restrict what the agent can do?

Yes. Control tool enablement per agent to limit actions to only what is necessary.

Can we limit exposure of sensitive data in the agent?

Yes. Scope sources to what should be answerable and limit tool enablement to only what is required.

Can I export or audit what users asked?

Yes. Analytics show what people ask. Contact us for exports for audits or internal reporting.

Do you support GDPR?

Yes. Full GDPR compliance with Data Processing Addendum (DPA) available on request.

Can you provide a DPA?

Yes. Our DPA covers processing obligations, subprocessors, and deletion/return terms. Contact us to request it.

Do you list subprocessors?

Yes. Subprocessors are documented in the DPA. Request it or contact us for details.

How do you handle security questionnaires?

Contact us and we provide the right documentation for your security review process.

Is InsertChat safe to embed on a public website?

Yes, when configured correctly. Ground answers in approved sources and keep tool access controlled.

What if we need a private deployment or special requirements?

Enterprise plans cover custom deployment, advanced controls, and procurement constraints. Contact us to discuss.

How do privacy requests work (access, deletion)?

Submit privacy requests through the contact page. We route them to the right process.

Where can I request security documentation?

Submit security inquiries through the contact page.

Do you support self-hosting?

Yes. Enterprise plans include self-hosting and bring-your-own-LLM options.

How do I evaluate InsertChat?

Start a free trial with non-sensitive data. When ready, request our security questionnaire and DPA.

Move your AI work into one branded assistant workflow

Keep the content, assistant behavior, branding, and live deployment path in one place instead of paying for tools that never share context.

3-day free trial · No charge during trial

InsertChat

GDPR compliant · Zero data sharing · No charge during trial

© 2026 InsertChat. All rights reserved.