Product questions
What is InsertChat?
InsertChat is an AI front desk for website and phone. Businesses use an AI website assistant, an AI receptionist, or both to answer customer questions, book appointments, capture leads, and hand conversations to their team.
How does InsertChat use my website content?
Connect approved pages, docs, videos, FAQs, policies, and other sources. InsertChat turns them into source-backed answers and next steps.
Can I control the assistant's tone and sources?
Yes. Choose its sources, tone, welcome message, and prompts so it stays on brand.
How does InsertChat stay accurate?
Answers use approved content and source links. Analytics show unclear or missing answers so you can improve coverage.
Can it collect leads or route support questions?
Yes. InsertChat can collect details, qualify intent, add context, and send chats to the right inbox, CRM, workflow, or person.
Can I control how the assistant behaves?
Yes. Control prompts, model choice, tool access, and the branded assistant experience so behavior stays consistent.
Which AI models can I use?
InsertChat supports multiple model providers. Choose each assistant's model for quality, speed, and cost, or use BYOK.
Can I pick different models for different workflows?
Yes. Use a faster model for common questions and a stronger model for complex reasoning. InsertChat supports that balance per conversation.
Where can I deploy an assistant?
Use a widget, embed, full-page assistant, custom domain, in-app embed, or API. Reuse one setup across surfaces.
Do I need coding skills?
No. Build and deploy AI assistants using our visual builder. The embed code is one line of JavaScript.
Can I customize the branding and UI?
Yes. Customize the assistant name, logo, colors, welcome message, suggested prompts, tone, domain, and white-label presentation.
Can I use my own domain?
Custom domains are available on eligible plans. Check the current pricing page for domain, branding, and assistant limits.
Does InsertChat support voice?
Yes. The AI receptionist answers incoming phone calls, handles approved support questions, books appointments through connected calendars, and hands calls to a person when needed. Website visitors can also use voice dictation and text-to-speech.
Does InsertChat support vision?
Yes. Enable vision for assistants when images help clarify a request or context.
What tools and integrations are supported?
Zendesk, HubSpot, Shopify, WooCommerce, calendar booking, web search, Perplexity, and webhooks for your own systems.
Can I control which tools the assistant is allowed to use?
Yes. Tool access is controlled per assistant so you enable only what you need.
Can the agent hand off to a human?
Yes. Configure human handoff so the agent escalates when needed. Full conversation history is passed along.
Do you provide analytics?
Yes. Track chats, leads, feedback, top questions, unanswered questions, most-used sources, and content gaps.
Is it mobile friendly?
Yes. The widget and embeds work well on desktop and mobile with no separate experience needed.
What's the fastest path to a successful deployment?
Start with one assistant and a small set of high-value sources. Iterate using real questions from analytics.
What is the fastest way to get started?
Create an account. Connect one key source. Ask a test question, brand the assistant, then publish it on one page.
Pricing questions
What do I pay for with InsertChat?
Plans are flat and sized by assistants, sources, usage, and seats โ never by brand permission. Check the pricing page for current tiers.
How much does InsertChat cost?
Monthly plans are Pro at $98, Growth at $198, and Scale at $498. Enterprise capacity and support are custom.
What does white-label cost?
Branding and white-label capabilities depend on the selected plan. Check the current pricing table for logo, domain, portal, and email entitlements.
What's the catch with add-ons?
Plans scale by usage, assistants, locations, seats, controls, API access, analytics, and white-label capabilities. Review current included limits before purchase.
Is pricing per seat?
Each plan includes a seat allowance. Additional capacity depends on the current plan limits shown on the pricing page.
Can I start small and upgrade later?
Yes. Start with self-serve, validate your use case, then scale up as needed.
Where can I review cancellation terms?
Review current cancellation and data-retention terms before starting.
Do you offer enterprise pricing?
Yes. Enterprise plans cover larger orgs, advanced requirements, and custom deployment needs.
Do you support annual billing?
Yes. Toggle to annual billing on the pricing page and get 2 months free. For invoicing or procurement workflows, contact us.
What happens if we hit limits?
You get a warning before a limit. Upgrade or reduce usage anytime. Nothing stops without notice.
What counts as a source?
A source is any connected URL, document, YouTube link, or knowledge input. Your plan sets the source limit.
Is there a max file size for uploads?
Yes. Plans enforce a max file size per upload. Check your plan details on the pricing page.
What are credits?
Credits budget your usage across conversations, sources, and tools. They keep costs predictable as you scale.
Do you charge for all messages, even unresolved ones?
Use approved knowledge and enable tools only when needed. Check the pricing page for how usage is measured.
Can I control which models we use so costs do not spike?
Yes. Choose the model per chat to balance quality, speed, and budget for different workflows.
Do I need to buy separate subscriptions for each model?
No. Keep assistant setup in one place and choose supported models behind the branded experience without separate visitor-facing tools.
What is BYOK?
Bring Your Own Key. Use your own provider API key for model access to consolidate billing or apply your own setup.
If I use BYOK, do I still pay InsertChat?
Yes. InsertChat still provides the agent product: knowledge, deployments, tools, analytics, and governance. Model provider usage is billed separately.
Can I use my own logo and domain?
Logo, domain, portal, and email branding depend on the selected plan. Check the current pricing table for exact entitlements.
Does InsertChat replace support staff?
No. Deploy agents for common questions and use handoff to humans for edge cases and high-stakes requests.
What's the ROI case for pricing?
ROI comes from better discovery, fewer repeat questions, more leads, and clearer content gaps.
Can I test before I commit?
Start self-serve to validate your workflow. For guided proof-of-concept or enterprise requirements, contact us.
Do you have discounts for startups or nonprofits?
If pricing is a blocker, contact us with your context.
What's included in enterprise that self-serve might not cover?
Higher source, assistant, seat, credit, and history limits; S3-compatible source sync; rollout and security review; white-glove onboarding; and dedicated support.
Can I use InsertChat on multiple websites or products?
Yes. Deploy agents across website, in-app embed, and API. See pricing details for how that maps to your plan.
If I stop paying, do I lose my data?
Retention depends on your plan terms. Contact us for specific export or retention guarantees before purchase.
What if InsertChat isn't a fit after we try it?
Share what didn't work and we'll help you decide whether to tune the setup or move on.
How do I start?
Start a 7-day free trial. Review current trial terms before starting.
Security questions
Where is my data stored?
European servers. GDPR-ready, never used for training, and deletable at any time.
What is InsertChat, from a privacy standpoint?
InsertChat connects approved sources to AI models. Privacy depends on sources, enabled tools, and who can access the assistant.
What gets sent to AI model providers?
Your prompt and relevant context excerpts from connected sources are sent to the selected model provider to generate an answer.
Do you use our data to train models?
No. InsertChat never uses your data to train models.
Is my data isolated from other customers?
Yes. Data is scoped to your account and agents. Sources and conversations remain isolated.
Can I delete data?
Yes. Delete sources, conversation history, leads, and feedback at any time.
What data does InsertChat store?
Agent configuration, connected knowledge sources, and conversation data needed for the experience and analytics.
Can I keep an agent private?
Yes. Choose public or private agents depending on whether anyone or only authenticated users can access the embed.
Do you have role-based access controls?
Yes. Control who can manage agents and data with role-based access.
What is BYOK from a privacy standpoint?
You provide the model API key. Prompts and context still go to that provider, so review its policies.
Can I restrict what the agent can do?
Yes. Control tool enablement per assistant to limit actions to only what is necessary.
Can we limit exposure of sensitive data in the agent?
Yes. Scope sources to what should be answerable and limit tool enablement to only what is required.
Can I export or audit what users asked?
Yes. Analytics show what people ask. Contact us for exports for audits or internal reporting.
Do you support GDPR?
Yes. Full GDPR compliance with Data Processing Addendum (DPA) available on request.
Can you provide a DPA?
Yes. Our DPA covers processing obligations, subprocessors, and deletion/return terms. Contact us to request it.
Do you list subprocessors?
Yes. Subprocessors are documented in the DPA. Request it or contact us for details.
How do you handle security questionnaires?
Contact us and we provide the right documentation for your security review process.
Is InsertChat safe to embed on a public website?
Yes, when configured correctly. Ground answers in approved sources and keep tool access controlled.
What if we need a private deployment or special requirements?
Enterprise plans cover custom deployment, advanced controls, and procurement constraints. Contact us to discuss.
How do privacy requests work (access, deletion)?
Submit privacy requests through the contact page. We route them to the right process.
Where can I request security documentation?
Submit security inquiries through the contact page.
Do you support self-hosting?
Not as a standard plan entitlement. Enterprise buyers can review deployment requirements with sales before purchase.
How do I evaluate InsertChat?
Start with non-sensitive data during the free trial. When ready, request our security questionnaire and DPA.